24: Rhenee Bartlett & Kelly Nyland, Petalfox Co-founders
On this Episode:
Rhenee Bartlett & Kelly Nyland, Petalfox Co-founders join Baily to talk about:
Being intentional and strategic about who they reach out to on Instagram so they don’t get taken advantage of and give away too much free product
Thinking about developing relationships with partners and customers as a longterm courtship rather than having an aggressive “swipe left or right” mentality
Getting over their fear of rejection from a potential partner or customer and reaching out anyway
About Rhenee & Kelly:
FOUNDER / CEO
After spending the last 15 years working in technology, Kelly has founded a new lifestyle brand, Petalfox, which commences with flowers and plant life. She believes that time is our most precious and valuable resource and that curated experiences inspire collaboration, creativity and a desired sense of community.
CO-FOUNDER / COO
For the past 20+ years, Rhenee has been architecting grand ideas down to the finest detail of execution for big brands. Spending much of her career at agencies, she took a leap of faith to work brandside at Snapchat, where met Kelly and got a taste of what it was like to build a brand from the ground up. When Kelly proposed the idea of Petalfox, Rhenee lept again and never looked back.