Baily Hancock

career & business strategist

Baily Hancock is a Career & Business Strategist

"Oh, you're a Collaboration Consultant... cool! But, um, what does that actually mean?"

I teach entrepreneurs how to successfully create, manage, execute, and evaluate partnerships to amplify their marketing strategy and grow their business. 

Whether it's growing their email list and social following, gaining exposure to potential customers, getting discounts and perks for their existing community, or anything in between, I help create strategies and provide frameworks that allow entrepreneurs to kick ass in their business by harnessing the power of collaboration.

If you're interested in seeing if Collaboration Consulting is right for you or your company, reach out today!


packages

the crash course

  • 2-Hour Intensive Session
  • Collaboration Q&A
  • Mini-Brainstorm 
  • Templates + Tools

{Learn more}

The One-Off

  • 3 - 5 Partnership Outreach Calls
  • Partner Identification + Outreach
  • Collaboration Ideation + Execution 
  • 12 Hours of Consulting

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the one on one

  • 8 Hours of 1-on-1 Consulting
  • Downloadable Worksheets
  • Templates + Tools + Best Practices
  • Access to Baily via Email Between Sessions

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The Strategize + Train

  • Collaboration Strategy
  • Templates + Tools + Best Practices
  • Partnership Database + Playbook
  • 5-Hour Team Training

{Learn more}


why collaborate?

"Collaboration is no longer just a strategy: it is the key to long-term business success and competitiveness. Businesses that realize this sooner rather than later will be the ones who win the game
and succeed in the new global economy."
- Fast Company

By crafting mutually-beneficial, authentic, and impactful partnerships with likeminded companies who share a common target customer, you'll be able to:

  • Increase revenue by reaching new, well-aligned audiences 
  • Align your brand with organizations who have established trust with their community
  • Maximize the impact of your marketing dollars by leveraging partner promotional channels
  • Incorporate long-term, scalable, and sustainable user acquisition tactics to your overall marketing strategy

past clients + partners include:


why hire baily?

"Baily has been a true asset for IDEO U's Partnerships. She comes armed and prepared with resources, ideas, and strategies to every meeting, and has an incredible enthusiasm and attitude to match. Working with her is invigorating and energizing. She's helped grow our Partnerships and build out our steps to a degree we never would have been able to reach without her."
- Madeline, Chief of Staff, IDEO U

"If you're thinking about working with Baily, just do it. You won't regret it. Since working together, I have developed a much stronger understanding of how to be strategic in planning collaborations and how to systematize this leg of our business so that we're not starting from scratch every time. I've also found tremendous value in having Baily represent my company during outreach - she not only brings the perfect balance of enthusiasm and professionalism, but she knows how to communicate the value my company brings to the table with confidence and humility. Simply put, she's very good at what she does."
- Nicole, Founder, StartUp FASHION

"Baily was absolutely excellent to work with. We set out to to learn more about what our strategy should be for partnerships and, after having worked with her, we arrived at different partnership models that we are using moving forward. She’s very positive, hard working, focused, and great at cultivating relationships."
- Geoff, Digital Marketing Lead, IDEO U

 

"Every business needs Baily. She has been instrumental in helping us really know who are customers are and how to effectively and efficiently reach them through partnerships. After working with Baily, we now know how to find the right partners who are aligned with our brand, perfect the art of the pitch and the ask and use partnerships as a growth tool. Baily is such a pleasure to work with - her energy and passion for helping her clients is incredible!"
- Sienna, CEO, WMN Legal

"Baily is kind, savvy, and impressively knowledgeable across many different areas. What sets her aside from most everyone else in the industry though is how easy she is to trust and to communicate with. I trust Baily because she is capable, and I trust Baily because she is honest. She strikes a unique balance between professionalism and approachability that is essential when building partnerships. I can say with certainty that she lives on my short list of people to call whenever there's an opportunity or idea to surface that needs to find a place to land."
- Will, Brand Partnerships, Reddit 

"From her unparalleled organizational skills to her expansive list of contacts, Baily is one of the most on-top-of-it people I've ever had the pleasure of working with. Baily is extremely motivated and creative - two qualities necessary to excel in any partnerships role. She's stellar at coming up with the big ideas needed to make an impact in the market, and always manages to get in touch with the right people to make them happen. On top of all that, Baily is bright, well-spoken, and a total joy to be around. I feel truly lucky to have had the opportunity to work with her."
- Elena, Manager of International Innovations, MEC

"Baily is a hustler in the best sense of the word. She makes things happen and does it with her characteristic high energy and enthusiasm. Where others don't see opportunity, Baily does. Interested in expanding your core audience? Creating an audience from scratch? Developing the engagement from your existing audience? Baily's got you covered and more. She's a talented partnerships leader that can marry two organizations in a way that yields real results for both parties. I would welcome the opportunity to work with Baily again in a second."
- John, Regional Director, General Assembly LA 

"Baily has an endless flow of ideas on how to partner complementary companies and individuals, and embodies the maxim that the whole is greater than the sum of its parts. One of the most proactive and energetic colleagues I've had the pleasure of working with, Baily is a creative thinker, marketer and business development specialist with her finger ever on the pulse of emerging companies and talent!"
- Sarah, Campus Manager, Cross Campus

"I worked with Baily on a partnership program between Tough Mudder and Warner Bros. Her abilities to build relationships and to coordinate a team’s efforts until the successful completion of this project are some examples of her leadership qualities that were highly appreciated throughout our collaboration. She is very responsive and always willing to help in any way that she can, I definitely look forward to working with Baily again in the future."
- PJ, Partnerships Manager, The Drone Racing League

"Able to juggle multiple (if not dozens) of projects at a time while maintaining a keen eye for data tracking, Baily is a partnerships force to be reckoned with. Her greatest strength is her creative mind for collaboration. Baily continuously forged high value partnerships that not only benefited General Assembly's global brand, but managed to support the campus business on a local level as well. On top of all of this, she's fun and inspiring to work with!" 
- Natalie, Partnerships & Growth Consultant, Pomp & Whimsy

 

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