39: The Collaboration Party is Over... For Now
On this episode:
Baily Hancock, Collaboration Consultant & the Host of the “Stop, Collaborate & Listen” Podcast highlights the top collaboration lessons learned from her 35 interviews throughout season 1 of the show, and shares what’s next for season 2 and beyond.
38: David Rabie, Co-Founder & CEO of Tovala
On this episode:
Leveraging his network to always get a warm introduction to the companies he’s interested in building relationships and potentially partnering with
Gaining credibility through strategic partnerships with well-respected companies (like LG) to market Tovala and raise money
Collaborating internally across various departments and with his Co-Founder to ensure ongoing company success and open communication
37: Michael Antonia, Owner of YEAH! Rentals / The Flashdance / Office Party
On this episode:
Why he avoids keeping tabs on and partnering with people in his industry
Doing collaborations for long-term potential rather than short-term gain with people who bring a different perspective but a similar vibe
Maintaining a sense of curiosity about a variety of topics to meet interesting people and keep new ideas coming in
36: Joanna Waterfall, Founder of Yellow Co.
On this episode:
Surrounding herself with people who have different strengths and skills
How she decides who gets to be a speaker or panelist for the Yellow Conference
Creating tons of value for content contributors to the blog
35: Jen Robin, CEO & Founder of Life in Jeneral
On this episode:
Creating a culture of collaboration and connection with her 20+ employees
Lessons learned from doing her first few unpaid influencer collaborations and how she decides which paid partnerships to say yes to
How her relationship with a cabinet maker she met through Yelp went from mutual referrals to a strategic partnership and whole new business vertical (Closets in Jeneral)
34: Gianna Wurzl, Co-Founder of Quilt
On this episode:
Initially leaning on her friends and friends of friends to launch Quilt, a platform that empowers women to gather in homes for great conversations
The process behind how Quilt enables women to build community and create real connections, primarily through their IOS app
How they’re providing women with opportunities to share their knowledge and experience with others through teaching Chats, 1-hour long meaningful conversations on topics that matter
33: Molly Beck, CEO of Messy.fm & Author of REACH OUT
On this episode:
How podcasting is the new blogging and why it’s not too late to get in on the action (but it will be soon!)
Turning a potential competitor into a collaborator to serve both audiences in the best way possible
Why you shouldn’t care about the analytics but instead use podcasting as a creative way to connect with interesting people and grow your network
32: Chelsea Sonksen, Founder of Eredità and Bossladies Magazine
On this episode:
How Worksesh evolved from co-working in restaurants to a breeding ground for connection and collaboration
The importance of listening to your audience to find out what they want before making assumptions and creating something new
Why Bossladies has to phase out to make room for Eredità and what that means for the community
31: Claire Wasserman, Founder + Chief Brand Officer and Ashley Louise, Co-Founder + CEO of Ladies Get Paid
On this episode:
Why getting sued by men’s rights “activists” was the best thing that could have happened to Ladies Get Paid
How they collaborate with their workshop instructors, event venues, and community
Creating highly successful and profitable brand partnerships through leveraging relationships, knowing what value they bring to a collaboration, and killing it on the execution
30: Where to Find Great Partners
On this episode:
Baily Hancock, Collaboration Consultant & the Host of the “Stop, Collaborate & Listen” Podcast outlines where you should be looking for potential partners and what makes for a great collaborator.
29: Curtis Jewell, Manager of Strategic Alliances at Sony Pictures Entertainment
On this episode:
How he went from locking down a strategic partnership for his startup with Pepsi Co. to having to shut down the business
Ensuring long-term partnership success by identifying shared priorities, setting expectations, and maintaining open lines of communication
Adopting a people-first mentality to cultivate and nurture relationships with past, present, and future partners
28: Ahyiana Angel, Author, Podcast Host & Founder of Mayzie Media
On this episode:
What she looks for in podcasts to feature on Mayzie Media
How she leverages collaborations on her podcast, from finding guests to marketing it
The unsexy secret to creating a podcast that makes people want to listen and tell their friends
26: Suzie Moldavon, Founder & CEO of Flybrow
On this episode:
Partnering with brick and mortar businesses for event pop-ups and with companies in LA, SF, and NYC for monthly in-office brow appointments, bringing her services to their customers and employees and getting a rent-free location to work from
How she decides which conferences and events are going to be the best ones to partner with based on potential exposure to her target demographic
Making the most out of a photoshoot collaboration and finding ways to work with her friends
25: Sydney Gilbert, Founder & CEO of Sydney Gilbert Creative
On this episode:
The key elements that should be included in a fantastic brand partner pitch deck
How to nail the initial outreach email to a potential partner and make a killer first impression
Why she doesn’t have a business Instagram account and how she gets clients without one (hint - it involves leveraging her network)
24: Rhenee Bartlett & Kelly Nyland, Petalfox Co-founders
On this episode:
Being intentional and strategic about who they reach out to on Instagram so they don’t get taken advantage of and give away too much free product
Thinking about developing relationships with partners and customers as a longterm courtship rather than having an aggressive “swipe left or right” mentality
Getting over their fear of rejection from a potential partner or customer and reaching out anyway
23: Emily Musil Church, Executive Director of Global Learning at XPRIZE
On this episode:
The instrumental role collaboration plays in every XPRIZE competition
How they incentivize and train participants to work together and solve problems without having a scarcity mindset
Creating virtual connection spaces for potential teammates to meet across disciplines and socioeconomic status
22: Jessica Ruhfus, Founder & CEO of Collabosaurus
On this episode:
Discovering that she and Baily had the same exact podcast name and how they turned it from a potentially competitive situation into a collaborative one
Why she created her brand collaboration platform, Collabosaurus, and how companies small and large can leverage it
The biggest mistakes she sees brands make when collaborating
21: Tamalin Srisook, Founder of Savoir Agency & Savoir Collab
On this episode:
How freelancers must collaborate with each other if they’re going to survive and succeed in business
Leveraging every single piece of an event as a collaboration opportunity
Getting extra mileage and promotion from the content created during an event to amplify all brands involved and provide more value for your partners
20: Your Collaboration Asks & Gives
On this episode:
Baily Hancock, Collaboration Consultant & the Host of the “Stop, Collaborate & Listen” Podcast outlines the 4 main types of “Asks” and “Gives” and why you need to identify what yours are BEFORE you approach a potential partner about a collaboration.
19: Natasha Case, CEO & Co-Founder of COOLHAUS
On this episode:
Launching a company with her partner, Freya Estreller at the same time as starting their relationship (without killing each other or breaking up)
Partnering with big brands on paid marketing activations to bring awareness (and revenue) to their business
Knowing what value you bring to a collaboration and being okay walking away from an opportunity if it isn't a good fit